After the publication of the article on the popularity of automotive brands in Poland, inaccuracies stopped, because what that Fiat during the research (2014) was the most common brand, and after him Opel and VW when we do not know which models represent the brand. I attach charts that show the popularity of car models of the three most frequently found car brands in Poland.

From the tests, it turns out that the most numerous Fiat model that can be seen on Polish parking lots is Seicento. From the tests, it turns out that the most numerous Fiat model that can be seen on Polish parking lots is Seicento. So Fiat 600, because this is the new name of this model easier to remember and pronunciation – not everyone can speak with an Italian accent.

We see from the chart that over 1/4 of all Fiat models met is Seicento. When we combine the number of all small-sized models, we get data indicating that more than half of the market on the market (56%) are “miniature” cars. Referring to history, it can be said that Fiat still remains the leader in the production of small cars and at least this is on the Polish market.

The new Fiat 600 model (no longer produced) costs approx. PLN 12,000 (3,000 USD). On the secondary market, the price range starts from PLN 800 to PLN 10,000 depending on the vintage and the condition of the vehicle, i.e. on average it will be somewhere a price of approx. PLN 3,500. If this amount is divided into 12 months, a monthly credit installment will amount to us 291 PLN (USD 70).

Did not if not Fiat, the poor people would not have to ride? Not necessarily. Many of the 600 fiates parked on the parking lots looked very well cared for cars. I suppose they have not been bought under the influence of desperation. Maybe from the habitual sympathy to “Toddler”, which was once a dream and successful effort for the first car?

Can you make a lot of assumptions regarding the reasons why customers reach for such cars? In a company (not an automotive) on a job interview, I was asked what I would recommend a car? I replied that Fiat. He immediately crossed me from the list of candidates, teaching that first need to ask for the client’s needs. However, he did not let me explain that customers know what they want, or they want a specific car or – some, because the car is not the most important thing for them. So we suggest the cheapest model without pulling the client to costs. If the customer considers that it is not interested, it means that he needs something specific.

Behind the Fiat long-standing tradition of its production in Poland, the price of the car and the costs of eclipsation. Fiat 600 drivers are usually older and women for whom the car is just a tool for more convenient communication and parking thing. And this may be a response why Fiat in Poland is popular.

I congratulated Fiat sellers all over Poland so good positions of their brand, by the way, asking why Fiat owes this position of new models sold? My question had to be a surprise because no one answered. Or maybe as usual no one had anything to say? (Brux)

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